If you’re interested in a 2 week free trial of tailored Online Run Coaching (including strength training),
book a free 20-minute one-to-one consultation with me.
Click the button below, and let’s chat about how I can help you reach your running goals!
Qualifications & Recognitions
And Why These Set Me Apart!
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I completed my Bachelor of Physical Activity & Health Science at ACU between 2016 and 2018, gaining expertise in exercise physiology, biomechanics, nutrition, and health promotion, with a focus on creating evidence-based exercise programs.
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I completed my Cert III & IV in Fitness with eFit Academy in 2018, where I developed skills in designing and delivering fitness programs, understanding exercise science, and providing client support for improving overall health and fitness. The certification focused on practical training techniques, program development, and client assessment.
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My Level 2 Recreational Running Coach course with Athletics Australia made me qualified in designing customised training programs and optimising performance for recreational runners while minimising injury risk. It covered key areas such as technique development, periodization, plyometrics, functional movement training, and energy availability to support overall training goals.
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With three years of experience as an Online Run Coach, I co-founded First42K in 2021 alongside Coach Jase and DJ, focusing on helping individuals run their first marathon. As clients achieved their marathon goals, many wanted to progress to ultra-distance running, which naturally led to the evolution of our business. Since 2023, I've been dedicated to offering personalised one-on-one coaching to help runners of all levels, from beginners to ultra-athletes, reach their goals. In early 2025, we rebranded to Sean Bell Run Coaching. I'm proud to have DJ as my business partner, and he remains actively involved in the operations of Sean Bell Run Coaching.
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After completing my university studies and obtaining Certificates III and IV in Fitness in 2019, I began my career as a Personal Trainer, working both independently as a sole trader and with Intrepid Fitness in Nunawading, Victoria. This experience allowed me to develop a deep understanding client engagement, and the importance of fostering a supportive community within fitness programs. It also enhanced my ability to design and implement effective training programs for a variety of fitness levels and goals. Now, as an online running coach, I leverage the knowledge gained from my studies and real-life personal training experience to create tailored strength and conditioning programs for my clients.
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With seven years of experience racing marathons and ultramarathons, I've faced some of the sport’s toughest challenges. My journey began with the Melbourne Marathon in 2017, followed by my first ultra, the Great Ocean Road Ultra in 2018. That same year, I set the goal to one day run around Australia and have been reverse-engineering it ever since. In 2019, at 21 years old, I ran 50 marathons in 50 days and won the Bali Hope Ultra. In 2022, I ran 4,001 km from Cairns to Melbourne as a rehearsal for my run around Australia. 2023 saw major training milestones, including 201 km in the Coburg 24-Hour Race and winning my first 200-mile race (BVRT 200 Mile). In 2024, I broke a world record, becoming the Fastest Person to Run Around Australia, completing the required 13,383 km in 158 days, 14 hours, and 52 minutes.
Through these experiences, alongside my official studies (Bachelor of Physical Activity & Health Science, Cert III & IV in Fitness, and Athletics Australia Level 2 Recreational Run Coaching), I've gained invaluable insights into endurance, resilience, and smart training strategies. Now, I combine my academic knowledge with real-world experience to help others achieve their running goals. For a full list of my races, visit seanbellruns.com/about.
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I am the World Record Holder for the Fastest Person to Run Around Australia, having averaged 84 km (two marathons) per day for 166 consecutive days, covering 13,964.11 km (8,676.89 miles) from the MCG to the MCG. My journey took me up Australia’s east coast to Sydney, Brisbane, and Townsville, west to Mt Isa, north to Darwin, west to Broome, south to Perth, and east to Adelaide, before returning to Melbourne. While the official record was broken on August 15, 2024, after running 13,383 km—the distance set by the first person to run around Australia, Ron Grant in 1983—I continued on for another week to complete the full circuit and close the loop.
This achievement highlights my expertise in endurance, mental resilience, and overcoming both physical and emotional challenges. I navigated extreme conditions, injuries, and tough decisions, learning the critical importance of consistency, energy management, and mental toughness.
As a run coach, I share these lessons with my athletes, focusing on Endurance, Quality, Strength, and Absorption. I guide them in breaking down long-term goals into manageable steps, empowering them to stay consistent and focused through any challenge. My story demonstrates that with the right combination of strategy, preparation, and mindset, anyone can achieve extraordinary results.
Three coaching tiers to match your goals, budget, and level of commitment
Membership Options
Regular 1-1 Progress Calls: Your choice of a Monthly 30 minute or 2 x Fortnightly 15 minute calls with coach Seany.
Customised Race Day PDF Plans: Suggestions on Nutrition & Hydration Amounts, Pacing Strategy, and other key advice for you to pass onto your support crew.
Individualised running and strength programs tailored to your goals and lifestyle.
Premium Support: 24/7 messaging and regular feedback.
TrainingPeaks: Dynamic Online platform with Strava integration.
Private Community: Access to learning modules and support.
Allied Health Collaboration: Sean will liaise directly with your healthcare team, coordinating injury prevention and recovery strategies.
Premium
Free 1-1 Kick Off Call
& 2 Week Free Trial,
Then $69.95/week
Pro
Monthly 1-1 Progress Calls: A 20 minute progress call with coach Seany.
Individualised running and strength programs tailored to your goals and lifestyle.
Premium Support: 24/7 messaging and regular feedback.
TrainingPeaks: Dynamic Online platform with Strava integration.
Private Community: Access to learning modules and support.
Allied Health Collaboration: Sean will liaise directly with your healthcare team, coordinating injury prevention and recovery strategies.
Free 1-1 Kick Off Call
& 2 Week Free Trial,
Then $49.95/week
VIP
The ultimate high-performance coaching experience for runners who want next-level support, accountability, analysis and strategy.
Weekly 15-minute progress call with Coach Seany.
Call recordings for reference (Premium/Pro get written summaries).
Priority Call Scheduling – First choice on 1-1 slots for maximum flexibility.
Individualised running & strength programs tailored to your goals and lifestyle.
Customised Race Day PDF Plans: Suggestions on Nutrition & Hydration Amounts, Pacing Strategy, and other key advice for you to pass onto your support crew.
Premium Support – 24/7 messaging and regular feedback.
TrainingPeaks Access – Dynamic online platform with Strava integration.
Private Community Access – Learning modules, resources, and support.
Allied Health Collaboration – Sean liaises directly with your healthcare team for injury prevention & recovery.
Free 1-1 Kick Off Call
& 2 Week Free Trial,
Then $99.95/week
Frequently Asked Questions (FAQs)
How does Sean Bell Run Coaching work?
My coaching offers personalised training programs tailored to your fitness level, goals, and lifestyle. We’ll work together on EQSA (Endurance, Quality, Strength, and Absorption) to build your endurance, strength, and speed, while ensuring recovery between sessions for sustainable progress. You’ll receive structured run programming, strength training, regular progress calls, and ongoing support to keep you on track.I’m a beginner runner - can I join?
Absolutely! I work with runners of all levels, from complete beginners to experienced marathoners and ultra-runners. I will ensure you start safely, build confidence, and learn to love running.How does the free trial work?
I offer a two-week free trial so you can experience the coaching before committing. During this time, you'll receive a tailored plan and full coaching support. I do this for two reasons - first, to make sure you love it, because when you enjoy your training, you stay consistent, and consistency leads to results. Secondly, to ensure he enjoys coaching you too. Coaching goes both ways - you invest in me, and I invest in you, so I need to see you putting in the work.How do I know which membership option is best for me?
If you're looking for a fully tailored plan with great support, all three: VIP, Premium, and Pro memberships deliver exactly that. The main difference? VIP includes a weekly call with Coach Sean, Premium offers either 15-minute calls every fortnight or a longer monthly call, and Pro provides a 20-minute progress call each month.What qualifications does Sean have?
I am a Level 2 Recreational Running Coach accredited by Athletics Australia. I also hold a Bachelor of Physical Activity & Health Science, and Certificates III & IV in Fitness. With over three years of experience as an Online Run Coach, 5 years as a Personal Trainer, and real-life experience as a World-Record-holding Endurance Athlete (Fastest Person To Run Around Australia), I combine academic knowledge with real-world expertise to guide runners effectively to their goals.
How do I monitor my progress?
Sean utilises TrainingPeaks an online coaching software, to track your performance over time. Regular Progress Calls and quarterly assessments like baseline tests help ensure you're progressing toward your goals and allow for data-driven adjustments to your training plan.Are there any community aspects to the online coaching?
Yes, becoming a part of Sean Bell Run Coaching connects you with a community of like-minded runners. This network offers opportunities for shared experiences, mutual support, and motivation throughout your training journey. Sean also holds group events within his online community, like his recent team Q and A call with Australia’s best ultra-distance runner Phil Gore.
Can I adjust my training plan if my circumstances change?
Absolutely. Life events, injuries, or other commitments may necessitate adjustments to your training plan. While I use periodised training and program you one mesocycle at a time, I know that no training plan is ever set in stone and I work closely with you to modify your program as needed, ensuring it remains aligned with your evolving goals and circumstances.
I already have my own strength and conditioning coach/personal trainer. Can I still work with you?
While I usually program both strength and running, in the circumstance where you already have an established strength and conditioning coach or personal trainer, I’ll collaborate with them to ensure that your training plan aligns with their guidance, including coordinating deload and peak weeks, creating a cohesive approach to your fitness and recovery. Together, we’ll work towards your goals while supporting your overall well-being.What if I’m dealing with an injury? Can you work with my physio to help me manage it and recover?
If you’re dealing with an injury, I work collaboratively with your physio to take the guesswork out of your recovery. By aligning your training with their recommendations, we ensure a clear, focused approach to managing your injury while keeping you on track with your running goals. With the support of your physiotherapist and my coaching, we’ll help you recover and come back stronger, so you can dominate your running!